Clinic to Institution Growth Program (CIGP)
Build, Scale & Institutionalise Your Medical Practice
Practice Growth • Systems • Leadership • Marketing • Finance • Patient Experience • Digital Transformation
A 12-month flagship certificate program designed for doctors, clinic owners, and healthcare entrepreneurs who want to transform a single clinic into a scalable, system-driven, institution-level healthcare practice.
A Premium Certificate Course by Charkos Academy
From Clinic Owner to Institution Builder
Most medical practices remain dependent on the doctor.
Institutions are built on systems, people, data, and leadership.
The Clinic to Institution Growth Program is a structured 12-month journey that helps you:
- Increase OPD and procedure volumes strategically
- Build leadership teams and reduce owner-dependence
- Improve profitability and financial control
- Standardise operations using SOPs and workflows
- Deliver consistent, high-quality patient experience
- Implement digital systems and automation
- Use analytics to make confident decisions
- Prepare for expansion, partnerships, and scale
This program bridges the gap between clinical excellence and institutional excellence.
INR 90,000 ( plus GST)
EMI options available through the payment Gateway.
12 months (self-paced with live sessions)
Created by healthcare practitioners. Designed for real practices.
Why Choose Charkos Academy?
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Charkos Academy brings real-world healthcare consulting experience into structured learning.
This program is built on insights from 150+ clinics and hospitals across India, combining strategy, execution, and implementation.
Every participant receives:
- Institution-building frameworks (not generic theory)
- Live sessions led by senior healthcare consultants
- Cross-speciality best practices
- Practical tools you can implement immediately
- Monthly implementation assignments with accountability
- Peer learning from doctors across India
- Lifetime access to LMS content and resources
What You Will Learn
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By the end of 12 months, you will be able to:
✔ Transition from doctor-led to system-led operations
✔ Build leadership layers and accountable teams
✔ Increase OPD flow and conversion rates
✔ Understand finances, margins, and break-even clearly
✔ Run marketing campaigns with measurable ROI
✔ Improve patient experience, reviews, and retention
✔ Implement SOP-driven, predictable workflows
✔ Use dashboards and KPIs to track performance
✔ Prepare your practice for scale and multi-centre growth
✔ Reduce operational chaos and burnout
✔ Strengthen compliance and medico-legal safety
Who is this course for?
Clinic owners with 2–10+ years of practice
Doctors planning multi-centre expansion
Hospital Administrators & Operations Teams
Founders of speciality clinics or Nursing Homes (IVF, Eye, Dental, Skin, Radiology, GP)
Partners in multispeciality hospitals
Doctors transitioning into leadership or ownership roles
Program Highlights
- 12-month structured transformation journey
- 24 live online sessions (2 per month)
- LMS with recordings, templates & tools
- Monthly implementation tracking
- Dedicated peer learning community
- Cross-speciality learning (IVF, Eye, Dental, Radiology, Skin, Multispeciality)
- Certificate on successful completion
- Early-bird and group enrolment options available
Program Format
Learning Mode: Live Online + LMS (Hybrid)
- Live interactive sessions (2 sessions per month)
- Worksheets, dashboards & trackers
- Monthly implementation tasks
- Progress reviews
- Community discussions
Designed for busy clinicians and founders.
Certification Requirements
To earn the Certificate in Clinic to Institution Growth, participants must:
- Complete assigned implementation tasks
- Attend sessions (live or recorded)
- Submit final growth project
- Participate in graduation review (recommended)
Tools & Resources You Will Receive (75+ Assets)
- KRA & KPI templates
- Marketing calendars & ad templates
- Financial dashboards & calculators
- SOP manuals & quality checklists
- Patient journey & experience frameworks
- Digital transformation checklist
- Call centre & chatbot scripts
- Analytics sheets
- Expansion readiness toolkit
Everything designed for immediate implementation.
Course Curriculum
COURSE STRUCTURE
(Modules & Learning Outcomes)
Month 1 — Vision, Strategy & Institutional Thinking
Clinic vs institution mindset • growth vision • patient lifecycle • practice canvas
Month 2 — People, Leadership & Culture
Hiring systems • KRAs & KPIs • training • motivation • conflict handling
Month 3 — Patient Experience Excellence
Journey design • service recovery • reviews • NPS • feedback systems
Month 4 — Finance for Institution Builders
Pricing • margins • break-even • profitability • revenue leakage control
Months 5 & 6 — Marketing & Growth Engines
Branding • referral systems • community outreach
Google Ads • Meta Ads • content strategy • ROI tracking
Month 7 — Digital & Process Automation
Call centre setup • queue management
WhatsApp automation • EMR optimisation • AI tools
Month 8 — Practice & Hospital Analytics
OPD, procedure & productivity KPIs
Dashboards • data-driven decisions
Month 9 — Quality, SOPs & Accreditation
Process standardisation • audits
NABH/NABL overview • safety indicators
Month 10 — Operations & Workflow Excellence
OPD flow engineering • rostering
Efficiency improvement • bottleneck removal
Month 11 — Scaling & Expansion Strategy
Multi-centre readiness • delegation
Leadership layers • brand-led growth
Month 12 — Legal, Compliance & Risk Management
Documentation • consent • medico-legal basics
Regulatory compliance
Final Phase — Case Studies & Graduation (within Month 12)
Before–after metrics • growth roadmap • certification
Gain Advantage From experts
Course Mentor:
Dr. (Maj) Prashant Kumar Singh Chauhan
MBBS, MD
Consultant, Healthcare Quality & Patient Experience
Clinical Communication Expert • Patient-Centred Care Advocate • Hospital Quality & Safety Specialist
Dr. Prasanth Chauhan is a dedicated healthcare quality and patient experience specialist known for his work in strengthening clinical communication, empathy-led care, and hospital service excellence. With extensive experience in multidisciplinary hospital environments, he has trained clinicians, nurses, and healthcare teams in delivering safer, more compassionate, and patient-centred care.
A medical graduate with advanced training in quality improvement, Dr. Chauhan has been involved in NABH-driven initiatives, patient experience redesign, safety culture development, and communication training across various departments including emergency, critical care, oncology, and surgery. He is widely appreciated for translating complex behavioural concepts into simple, actionable communication tools that clinicians can use instantly in real practice.
His workshops cover empathy skills, conflict de-escalation, difficult conversations, service recovery, and patient rights — equipping healthcare professionals with the interpersonal and leadership competencies essential in today’s high-pressure clinical settings.
Key Expertise:
- Clinical Communication & Empathy Training
- Patient Experience & Service Recovery
- NABH Quality & Safety Standards
- Conflict De-escalation & Complaint Handling
- Breaking Bad News & Difficult Conversations
- Emotional Intelligence for Healthcare Teams
Dr. Chauhan’s work is centred on one mission: helping healthcare professionals communicate with clarity, compassion, and confidence — ultimately improving patient trust and organisational culture.
How The Course Benifits You
🧠
Build an Institution-Level Mindset
Shift from day-to-day firefighting to strategic leadership. Learn how institutions think, plan, and grow beyond individual dependency.
📈
Grow OPD, Revenue & Profitability Systematically
Implement proven growth frameworks to increase patient flow, improve conversion, optimise pricing, and strengthen financial performance.
👥
Create Strong Teams & Leadership Layers
Build accountable teams with clear roles, KPIs, and culture — so your practice runs smoothly even in your absence.
⚙️
Standardise Operations & Reduce Daily Chaos
Put SOPs, workflows, and systems in place to improve efficiency, consistency, and patient experience across your practice.
📊
Make Confident Decisions Using Data & Analytics
Track the right KPIs with dashboards that help you monitor OPD, productivity, quality, and growth — without guesswork.
🚀
Prepare Your Practice for Scale & Expansion
Develop a clear roadmap for multi-centre growth, partnerships, and long-term sustainability while reducing operational and medico-legal risk.
Get Certified By Charkos Academy!
Yes! You will get a course completion certificate by Charkos Academy once you complete the course and the assignment!
FAQ
Is this only for large hospitals?
No. It’s ideal for single-clinic owners who want to grow into multi-clinic or institutional setups.
Do I need business knowledge?
No. All concepts are taught in a doctor-friendly, practical manner.
Will this help me grow OPD and profits?
Yes. The program is designed for measurable growth through implementation.
Can I access recordings if I miss sessions?
Absolutely. All live classes are recorded and available on-demand.
Is this suitable across specialities?
Absolutely. Frameworks apply across all medical specialities.
Will I receive a certificate?
Yes — a globally-usable digital certificate upon successful completion.
How long is the course accessible for?
The course is available with access for 1 year from the date of course purchase. You are welcome to watch the videos as many times as you like to master the learning.
Can my organisation book group training?
Yes — group packages and tailored delivery options are available for healthcare teams with bulk discount coupons.
